The digital experience segment brings in revenue from the sale of Adobe Experience Cloud subscriptions. In 2019, digital media made up the largest portion of Adobe’s revenue at $7.7 billion. Document Cloud is made up of Adobe Scan, Adobe Acrobat, and Adobe Sign. Creative Cloud consists of products such as Adobe XD, InDesign, Lightroom CC, Premiere Pro, Illustrator, and Photoshop. In this segment, Adobe makes money from the sale of Creative and Document Cloud subscriptions. Its earnings come from three key segments- digital media, digital experience, and publishing.

Users pay for the products through licenses or subscriptions. The company earns its revenue from selling software products for creative content and marketing purposes with a primary focus on user experience. Largest software developers, employing 140,000 people with annual revenues ofġ26 billion while Adobe reported $11.2 billion and 22,634 employees in 2019. Microsoft is the techĬompany created by Bill Gates in 1975 that has become one of the world’s Leader of the Software as a Service (SaaS) segment holding 17% of the share inĪ $101 billion market where Adobe ranks third with 10%. The biggest competitor of Adobe is Microsoft, which is the Adobe Competitor Crossword Adobe similar companies:Īutodesk, Amplitude, Kissmetrics, CleverTap, ContentSquare, Glassbox, Salesforce, SAP, Oracle, IBM, Avid, Corel, Microsoft, Quark, and Google.

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